Why Natalie Boxall Believes Clothing Should Connect You to Yourself
In a fast-paced world driven by trends and overflowing wardrobes, it’s easy to lose sight of what clothing is really meant to do. For many, dressing has become a daily task rooted in external validation—wearing what’s “in,” what others expect, or what blends into the background. But for Natalie Boxall, founder of Our New Aura , clothing is far more than fabric and fashion. It’s a tool for self-connection. Natalie Boxall believes that the way we dress has the power to ground us, to reflect who we truly are, and to bring us back to ourselves. Her brand is built on the idea that style should feel like a second skin—an extension of your energy, emotions, and identity—not a mask to hide behind. Clothing as a Mirror, Not a Costume At the heart of mindful fashion is the belief that what we wear should align with how we feel. Rather than dressing for approval or societal norms, this approach encourages dressing as a form of self-honoring. “Your wardrobe should be a reflectio...